Category Archives: being single

When are advertisers going to pay attention to single women?

They should. There are a lot of us. Since the dawn of advertising, marketing strategies aimed at female consumers have had two goals: to convince them that the products being advertised would 1) help them get a man or 2) … Continue reading

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Single women show off their buying power

The Wall Street Journal recently had an article about how the percentage of single women over 55 buying homes has doubled over what it was 20 years ago. They also buy homes at double the rate of men in that … Continue reading

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From the mouths of idiots…

“I started picturing myself sitting in a rocking chair, knitting, and words like ‘old maid’ and ‘spinster’ started to come to mind, and I realized that no, I don’t want that to be my fate” Continue reading

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The #MeToo friendliness dilemma

An older guy I know on a casual basis asked me for a hug recently – then copped a feel. Or maybe it was an accident. Maybe he inadvertently placed his hands too high up when he hugged me. Either … Continue reading

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Putting it out there

I’ve got a task for you. I want you to use your smartphone or your computer to make a video of yourself, in order to show the world an amazing, capable, attractive, well-balanced individual WHO JUST HAPPENS TO BE SINGLE. … Continue reading

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What happens to ME?

I see that I’ve neglected this blog. In my defense, I have been writing — just not blog posts. I’ve been working on my book, The New Old Maid: How Happily Unmarried Women are Defying Spinster Stereotypes. I wish I … Continue reading

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Chealsea Handler talks about the “single-bewilderment syndrome”

This was written by Chelsea Handler, actor, comedian and host of Chelsea on Netflix. It appeared in Time magazine. We should laud singledom, not lament it Here I am, a humble single girl trying to make it on my own … Continue reading

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Why losing my job in my late 40s was the best thing that ever happened to me (conclusion)

Where was I? Oh, yes. Unemployed, pushing 50 and living in a state (Michigan) devastated by the recession. Yeah. Good times. And…I was single. I know that married people face crises and challenges, too, but at least they face them … Continue reading

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Why losing my job in my late 40s was the best thing that ever happened to me, Part Two

Where was I? Oh, yes. That’s right. Unemployed, pushing 50, and aged out of the career in which I’d been working for decades (radio). I had what I thought were marketable skills – written and verbal communication skills, for instance … Continue reading

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Why losing my job in my late 40s was the best thing that ever happened to me, Part One

I can clearly remember being called into the station owner’s office after a show and being told that the station was letting me go as a cost-cutting measure. It felt like I’d been kicked in the stomach. Yes, I knew … Continue reading

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